AdEx Introduces AURA, Analyzing Web3 User Activity with AI for Advanced Targeting
AdEx, the leading blockchain-based ad-tech platform, unveils AdEx AURA, a cutting-edge AI-powered onchain activity analyzer designed to enhance Web3 experiences. By analyzing publicly available data from Ethereum and Layer 2 blockchains, AURA delivers personalized insights that benefit users and business developers alike. AdEx AURA leverages advanced AI models to process user blockchain activity, such as transaction patterns or app usage and suggests relevant actions or services. For example, AURA can identify