Umy, the Web3-native travel booking platform that’s been quietly building for over half a year, is officially launching into the spotlight with a bold 1 Bitcoin giveaway campaigndesigned to incentivize users to explore the platform’s unique crypto-native experience.
This marks the public debut of Umy’s platform after over 1 year of active development, integrating crypto-native payments, wallet login, and structured service modules. With access to hundreds of thousands of hotels, flights, and activities Umy provides cryptocurrency users with a platform for booking travelservices while earning rewards through its integrated incentive system.
1 BTC Giveaway to Reward Early Users
Event Process
- Register Early: Users who complete registration and sign up can start placing orders. All pre-registered orders will count toward golden egg minting and will be eligible to get an extra Golden Egg reward.
- Book & Earn: When the event officially starts, complete tasks according to the rules to earn Golden Eggs.
- Auto Draw & Rewards: After each event period ends, the system will automatically include all users’ Golden Eggs for eligibility in the BTC lottery. Following the drawing, an announcement will come from official Umy accounts, and rewards will be distributed.
Event Introduction
Umy has launched its Crypto Travel Festival, featuring a 1BTC prizepool distributed across multiple rounds. The first round includes a 0.1BTC reward, with future round amounts subject to change. Additional reward rounds are scheduled to follow.
Event Period
- Pre-event：July 4, 08:00:00 UTC – July 10, 07:59:59 UTC
- Event Phase 1: July 10, 08:00:00 UTC – July 24, 07:59:59 UTC
- Phase 1 Draw Time: July 25, 08:00:00 UTC
Users can visit https://www.umy.com/activity/btc to learn more about the Umy Travel Fest.
What Is Umy?
Umy is a Web3-focused travel booking website that allows users to reserve flights, hotels, and travel experiences using cryptocurrency. Designed for all travelers, the platform blends the convenience of modern travel booking with the financial freedom of digital assets.
After more than 1 year of active product development, Umy now supports bookings across 200+ countries, offering access to:
- 3M hotels
- 400+ airlines
- Tens of thousands of global experiences and activities
Umy provides transparent pricing, loyalty rewards, and user-friendly Web3 integrations. Importantly, Umy actively minimizes the friction typically associated with using crypto for everyday purchases, which aids in technological adoption.
Umy aims to evolve into a full-stack Web3 consumer platform, connecting crypto spending with real-world services, starting from travel and expanding into lifestyle, loyalty, and AI-powered personalization.
Key Features of the Umy Platform
Umy AI
Umy is currently developing its proprietary MCP (Model Context Protocol), an in-house communication protocol designed specifically for large language models (LLMs). This protocol enables models to interact more efficiently with external tools, services, and data sources. Autonomous Agent Orchestration: Processes textual user requests to autonomously link agents and complete consumption scenario tag matching.
Leveraging MCP, Umy has launched four core features for its hotel vertical:
- Visual Image-Based Room Search
- Global Hotel Price Comparison System
- AI Travel Assistant Agent
- Personalized Recommendation Engine
Transformative Impact:
This technology shifts the paradigm from traditional “user-searching-for-hotels” to an innovative “hotels-finding-users” model – seamlessly connecting travelers with ideal accommodations through intelligent automation.
️DeFi & NFT Ecosystem
Umy is strategically developing a diverse Web3 business ecosystem spanning:
DeFi Solutions
Yield Vaults: Support deposits in BTC, ETH, USDT. Users receive redeemable deposit certificates and earn Umy Points, with fully transparent yield strategies.
NFT Applications
Membership NFTs: Limited-edition cards starting from 1 ETH , granting 5% discounts, 50% profit-sharing airdrops, governance rights, and travel ambassador eligibility. Future UMY token airdrops planned.
Travel Stamp NFTs: Collectible city-themed NFTs unlocked through bookings, with rewards for sets completion, landmark check-ins, and social sharing.
Hotel Alliance NFTs: Partnering with premier chains (e.g., Marriott) to offer status-matched benefits, with sales revenue shared to hotels.
RWA Innovation
Hotel Review Protocol: On-chain encrypted UGC data monetization with paid queries and revenue sharing. Evolving toward decentralized cross-platform standards.
Web3 Login
Users can sign in using EVM Wallet( MetaMask, WalletConnect, Ton Wallet, etc.)A seamless experience for crypto-native users who want a self-custodied identity.
Multiple Payment Options
Umy accepts major cryptocurrencies, including USDT, USDC, ETH, BNB, SOL, BTCB, and BTC. Traditional payment options via credit card are also supported.
️ Global Inventory
From boutique hotels to international flights, Umy offers robust global coverage. Inventory is aggregated from major travel APIs and global distribution systems.
Rewards Ecosystem
Each booking earns users points, which can be redeemed for benefits at a later date.
Intuitive UX
Umy’s interface is designed to match the ease-of-use of Web2 travel sites while incorporating the advantages of Web3. Users can search, compare, and book with just a few clicks. Find your ideal trip with ease and comfort.
Bridging Web3 and Real-World Utility
Unlike speculative DeFi or purely financial dApps, Umy is focused on real-world use cases. By enabling crypto payments for travel, the platform appeals to a rapidly growing demographic of Web3 users looking for meaningful ways to use their digital assets. Umy has onboarded over 3M hotels, 100K+ registered users, and processed over 1M+ in GMV across recent months, validating the appetite for crypto-native travel solutions.
“We built Umy for people who believe crypto should be useful in daily life,” said by Alex, the CEO of Umy. Travel is one of the best ways to onboard people into Web3, and we want to make that process as fun and rewarding as possible.”
Umy is building the next-generation Web3 consumer infrastructure, reinventing global travel, e-commerce, and lifestyle services through AI agents and blockchain protocols.
As the first superapp integrating “AI Orchestration + Web3 Consumer Application”, Umy deliver seamless cross-scenario experiences (travel/shopping/local services) while providing developers with an open Web3 consumption protocol layer (Umy MCP).”
A New Chapter for Web3 Adoption
Umy’s entry into the market represents a significant step toward normalizing the utility of cryptocurrency in mainstream industries. As the product expands, Umy is set to unlock new verticals, from luxury travel to on-chain commerce, paving the way for a truly complete Web3-native consumer stack.
For more information about the platform or to join the 1 BTC giveaway campaign, users can visit https://www.umy.com or follow Umy on Twitter at @umycomofficial
Website: https://www.umy.com
