On January 3, Ethena Labs unveiled its 2025 roadmap, introducing a Telegram application designed for payments and savings utilizing its sUSDe stablecoin, which aims to create a neobank experience.
This innovative platform allows users to send, spend, and save sUSDe directly within the messaging app, with seamless integration for mobile payments through Apple Pay.
Ethena Labs emphasizes the importance of a dollar with yield as a vital asset for wealth preservation, positioning sUSDe as a unique crypto product with the potential to attract a billion users, rivaling Tether in the crypto ecosystem.
The company plans to evolve from a single-asset issuer to a comprehensive platform for on-chain financial innovation, known as Ethena Network. This network will enable developers to create decentralized finance (DeFi) applications based on sUSDe, with the sENA token playing a crucial role in this strategy.
The roadmap also highlights two significant applications, Ethereal and Derive, which will be built on Ethena Network. Ethereal will serve as a perpetual and spot exchange powered by sUSDe, while Derive will focus on on-chain options products, further enhancing the platform’s offerings.
Ethena Labs underscores the dollar’s role as the backbone of on-chain capital flows, aiming to provide infrastructure for DeFi protocols centered around dollars. The company anticipates launching new stablecoin-based products this quarter, including perpetual products and undercollateralized lending, signaling a robust expansion in the DeFi space.
