Japan-based Metaplanet, listed on the Tokyo Stock Exchange, has announced plans to deepen its Bitcoin (BTC) investments. On November 18, the company revealed it would issue ¥1.75 billion (approximately $11.7 million) in one-year bonds at a 0.36% interest rate to fund additional BTC purchases. Already holding over 1,000 BTC, Metaplanet aims to cement its position as a leading Bitcoin treasury in Japan.
Often compared to U.S.-based MicroStrategy for its aggressive Bitcoin acquisition strategy, Metaplanet has adopted “BTC Yield” as a key performance indicator. This mirrors MicroStrategy’s approach, which has accumulated over 279,000 BTC at a cost exceeding $11.9 billion. Michael Saylor, MicroStrategy’s executive chairman, recently highlighted the firm’s success in achieving a 26.4% BTC yield annually without the expenses typically associated with Bitcoin mining.
To further engage stakeholders, Metaplanet has unveiled a shareholder benefits program in collaboration with partners like VC Trade, Hotel Royal Oak Gotanda, and Bitcoin Magazine. This initiative aims to provide exclusive perks and added value to shareholders.
With its bond issuance and shareholder incentives, Metaplanet signals its commitment to Bitcoin as a strategic reserve asset, aligning itself with a growing trend of corporations leveraging BTC to drive long-term growth.
